Mobile email lags in healthcare: chicken or egg?
When we're looking at email statistics we are often influenced by cross-industry numbers like the now famous 41% to 43% of emails ...
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Consumer reviews and healthcare
Do you own a smartphone? If so, when was the last time you tried a new restaurant without checking online for ratings? The interne...
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Quick surveys, smart answers
Using quick online surveys to get the answers to specific questions has become an essential tool in our insights toolbox. As the o...
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Customer experience management and pharma
If you market pharmaceuticals your products affect many lives and your customers can be some of the most engaged anywhere. So, the...
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The value of a Facebook fan is $174
Last week a new report came out about the value of a fan. This report by Syncapse and Hotspex looked at large consumer brands and ...
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