Klick Health Adds 18 Senior Leaders as 27-Year Double-Digit Growth Spurt Continues

Cynthia Vredenburgh, Managing Director

As Managing Director, Vredenburgh brings her love of data- and insight-driven creative marketing to Klick’s New York office. From high-science oncology and rare disease, to financial and professional services, to wine and spirits, she has spent her 20-year career building and growing brands that drive clients’ business outcomes. Most recently, she led the Syneos Health/GSW Advertising New York client portfolio as EVP, Head of Client Services. Prior, Vredenburgh spent over a decade leading client accounts at WPP and Digitas/Publicis Groupe.

“I am so proud and energized to be a Klickster. We have the best people in the business, organized and authentically integrated around our unique client success model,” Vredenburgh said. “By leaning into its hacker roots, Klick has created an environment that enables both growth and innovation in a way that truly inspires me every day.”

Jason Marshall, VP, Group Account Director

With over two decades of expertise in healthcare marketing, Marshall rejoins both the agency world and Klick as VP, Group Account Director. He spent eight years at Boehringer Ingelheim, most recently as Omnichannel Marketing Lead. (He also held previous roles as the company’s Consumer Marketing Lead for Respiratory, HCP Lead for Asthma, and Director, Digital Marketing Acceleration). Throughout his career, which also included six years at Evoke, Marshall has spearheaded strategy and brand planning work across multiple therapeutic areas, including cardiovascular, dermatology, endocrinology, major depressive disorder, oncology, respiratory, rheumatology, and ultra-rare disease.

“One giant thing that makes Klick so special and brought me back is the people,” Marshall said. “Everyone I work with shows up every day overflowing with kindness, enthusiasm, intellectual curiosity, and so much more. I look forward to helping our clients in big ways in 2024 and beyond.”

Andrew Schnurman, VP, Creative Director

Schnurman brings 12+ years of expertise working in healthcare advertising to his role as VP, Creative Director, along with the belief that the customer experience is at the center of how brands and companies should operate. Prior to Klick, he served as SVP, Head of Content at Havas Health CX, where he helped build the agency from the ground up with a relentless focus on improving how healthcare companies interact with their customer bases. Prior, he held copywriting roles at DDB Health, AREA23, and H4B Chelsea. A trained chef, he has also cooked up copy for client campaigns across many high-science therapeutic areas, including autoimmune disorders, neurology, and oncology.

"I feel fortunate to be part of the amazing Klick creative team and to have the opportunity to continue pushing the boundaries of what healthcare marketing can accomplish,” Schnurman said. “I'm looking forward to the latest chapter in my career and using creativity to help our clients have an impact in more patients’ lives."

Simon Hackett, MD/PhD, VP, Medical Strategy

A dual-qualified MD/PhD with a PhD in immunology from the University of Oxford, who has been practicing clinically since 2017, Hackett brings 10 years of medical education, medical affairs experience, and firsthand clinical knowledge and academic insight to his role as VP, Medical Strategy, EMEA and Global. At Oxford, he served as the Sub Dean then Dean of Keble College, an appointed lecturer in immunology, and worked in research in immunology and psoriatic arthritis. Alongside his academic interests, Hackett previously worked at a range of agencies within the UK, including dna Communications.

"From the very moment I started working at Klick, I knew that something was different from places I have worked at previously,” Hackett shared. “The medical offering at Klick is second-to-none. Creative, dynamic, and brimming with science, Klick has quickly felt like home."

Lindsay McGettigan, SVP, Strategy

A seasoned strategist whose 16 years of digital marketing experience spans both the health and consumer sectors, McGettigan joins Klick as SVP, Strategy. Throughout her agency career, she has helped spearhead strategic organizational growth and transformation, while incubating new practice areas and capabilities in strategy, digital experience, omnichannel, media, social, and analytics. Prior to joining Klick, McGettigan served as EVP, Digital Experience for imre Health, where she led digital strategy for clients including Bausch + Lomb, GSK, and Pfizer in the diabetes, oncology, respiratory, and women’s health spaces.

Said McGettigan, “Joining Klick and getting the opportunity to help drive the evolution of the Strategy craft for such a world-class organization has been incredibly rewarding. I joined Klick for its people-first culture and entrepreneurial spirit and I have been thrilled to see these principles in action as we unleash the power of what’s possible through an orchestrated approach to strategy for our clients.”

Mickey Lynch, VP, Group Director, Strategy

Lynch is a veteran marketing strategist with 25+ years of experience in healthcare communications, who returns to Klick as VP, Group Director, Strategy. Previously, he served as a lead omnichannel and CX strategist at Cognizant and Evoke, architecting highly-personalized brand experiences that leverage a variety of martech platforms. Earlier in his career, he worked client-side at Pfizer and Shire (now Takeda), focused on integrated marketing and multichannel planning.

“It’s Klick’s hacker roots and early focus on the future of marketing that inspired me to return,” he said. "I’m excited to be back as part of this group of expansive thinkers, who are solving our clients’ biggest challenges.”

Devon Taylor, VP, Group Director, Strategy and Gaming Evolver

Taylor joins Klick after 15 years in the advertising, nonprofit, education, and communication sectors. In her role as VP, Group Director, Strategy, she also serves as a Gaming Evolver to help clients bridge healthcare and gaming to deploy precise, impactful, and immersive advertising strategies around the world. Taylor previously held senior strategy/marketing roles at 21GRAMS, the JDRF International, and the University of Pennsylvania. She has worked across a variety of therapeutic areas, including autoimmune, dermatology, mental health, neurology, and rare disease. As a gaming thought leader, she has been featured in MM+M and PRWeek, served as a juror for the D&AD New Blood Awards, and was a highlighted speaker at SXSW.

“Klick believes in the power of gaming’s massive cultural ecosystem to reach more inclusive audiences with genuine connection, net-new experiences, and scroll-stopping activations,” said Taylor. “To be able to dive deeply into gaming—a space I’ve personally explored for over 30 years—with the support of immensely creative and crazy-smart colleagues is making this my dream job.”

Rob Peckerman, VP, Strategy

Peckerman also joins Klick as a VP, Strategy with extensive experience driving growth for ambitious brands across diverse sectors. He previously led a diverse portfolio of branded and above-brand initiatives for healthcare clients at Wunderman Thompson (now VML), including Boehringer Ingelheim, MD Anderson, and Pfizer. Prior to Wunderman, Peckerman spent over four years leading brand and business strategy at Long Dash, the creative and consulting division of The Atlantic, shepherding change for brands, including Allstate, IDEO, NPR, PwC, Salesforce, and Twitter (X).

"At Klick, I’ve found more than just smart people—I’ve found a collective commitment to doing things differently,” Peckerman said. “It's a place where compassion and ingenuity converge, and where affecting change isn’t an aspiration, it’s an ethos. I could not be more excited to join the Strategy team and reimagine what's possible, together.”

Hui Tang, SVP, Analytics and Insights

Tang joins Klick with 15 years of expertise in marketing analytics and insights. With a keen eye for seamlessly integrating measurement solutions into client engagements in support of improving patients and caregivers quality of life, Hui is dedicated to deciphering the impact of marketing investments. She is focused on implementing effective measurement solutions – integrating data and generative AI to enhance the accountability and effectiveness of marketing, sales, and access efforts. Previously, Hui served as the Head of Marketing Analytics at imre and held various analytics roles at IPG Health, including Vice President of Marketing Science.

“I was drawn to Klick’s commitment to kindness and its focus on people as the heart of the business,” she said. “When compassion leads, innovation and growth follow naturally. I'm thrilled to collaborate with a team of passionate individuals and to humanize data in a manner that improves patients' lives and supports healthcare providers.”

According to Managing Director Jenna Mitby-Manning, “Hui infuses our analytics team with unparalleled expertise and she brings a rare and valuable level of sophisticated creativity to her domain. Her dedication to improving health outcomes shines through and positively impacts her client engagements.”

Paul Wardle, SVP, Consulting

Wardle brings over three decades of global experience in healthcare marketing, commercialization and regulatory strategy and execution. His leadership in the prescription, over-the-counter, and nutrition sectors has advanced availability, access, and adoption of healthcare solutions for patients and consumers.He has directed over 30+ consumer healthcare launches spanning a broad range of health needs. In addition, Wardle has led numerous Rx-to-OTC switch development programs in a range of therapeutic categories, including allergy, cholesterol-lowering, contraception, erectile dysfunction, pain, and smoking cessation. Prior to joining Klick, he spent 11 years with GlaxoSmithKline, working both globally and in the US, across its Flonase, Gaviscon, Nicoderm CQ, Nicorette, and TUMS brands. He also led global commercial teams at Pfizer for almost 13 years on blockbuster brands, like Advil, Lipitor, and Viagra. He has masters degrees in mathematics and theoretical physics from the University of Cambridge, and is an adjunct instructor at New York University’s School of Professional Studies for Healthcare Product Development & Marketing, as well as Statistics, Measurement & Analysis

“I have been impressed by Klick’s ability to leverage dynamic data-driven solutions at the forefront of technology and the talented collaborative culture,” Wardle said. “Klick values the positive contributions of the whole team and is focused on solutions that transform healthcare access. I can confidently endorse that there is something different here.”